Start with the viewing task
A close product demonstration and a video aimed at aisle traffic serve different viewing positions. Decide what visitors need to read and where they will stand or sit before increasing screen size.
INSIGHTS / GROUP MCO KOREA
Choosing TV Size and Position for an Exhibition Booth
Review viewing distance, content, screen position, actual model dimensions and mounting before choosing a TV for a trade show booth.
Screen size is not product size
For a 16:9 screen, approximate active dimensions are 952 × 535 mm at 43 inches, 1218 × 685 mm at 55 inches, 1660 × 934 mm at 75 inches and 1882 × 1058 mm at 85 inches. These calculated dimensions exclude bezels, stands and brackets. Use the actual model drawing for fabrication.
Coordinate height and mounting
Mark screen centre and lower-edge heights from the floor. Check cabinets, products, signs and visitors that may block the view. Wall mounting needs suitable support; floor stands need sufficient space and stability.
Test the actual content
Confirm orientation, aspect ratio, playback device and input. Test looping, captions, audio and any internet dependency in the installed booth. If a rental model changes, reconfirm its dimensions and mounting conditions.